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13:15 - 13:55 14 March 2013
Lunch Hour Lecture: Cigarettes: the most successful product ever
Location
Darwin Lecture Theatre access via Malet Place |
Darwin Building
(
Map)
Gower St |
London |
WC1E 6BT |
United Kingdom
Open to:
Academic |
Alumni |
Public |
Student
Admission: FREE
Ticketing: Open
Speaker information
Prof Allan Hackshaw, UCL Cancer Institute
Despite five decades of research into the harms of smoking and numerous successful public health campaigns, many people take up and continue with the habit. Cigarette sales remain high as tobacco companies excel at marketing. In the United States, more than $8 billion was spent by the tobacco companies on marketing and advertising in 2011-12, compared to $457 million spent by the government in preventing or reducing tobacco use. This lecture will explore what has been learnt from 50 years of research, including the benefits of quitting at any age, and plans for future policies.
Contact
Catherine Dean
020 3108 3839 |
c.dean@ucl.ac.uk
Links
Click here to watch this lecture live on the day at 1.15pm


